Hello, I'm Andra Bria.
I'm a digital product developer
and an advocate for impactful change.
and an advocate for impactful change.
I develop and grow ideas, technology, and structures
in healthcare and public services.
10+ years in technology and creative media
(new product development, AI, integrations,
interoperability, and automations)
You can find me at:
hello@andrabria.com
Book a virtual meeting with me
I write here: my Substack
My latest project: navi-neuro.co
in healthcare and public services.
10+ years in technology and creative media
(new product development, AI, integrations,
interoperability, and automations)
You can find me at:
hello@andrabria.com
Book a virtual meeting with me
I write here: my Substack
My latest project: navi-neuro.co
About me:
I am a digital product developer and science communicator. I studied brain health and preventative health at the University of Bern, Faculty of Medicine; digital product design and development at UnternehmerTUM Munich; social science and equity policies at the University of Bucharest; economics at the Academy of Economic Studies, and creative media at the Art Directors School in Romania.
In my work I like to intertwine social and cultural insights and technology expertise with an innate ethical approach.
I have been working with technology start-ups for more than 10 years in high-impact industries, particularly healthcare (healthcare IT, medical imaging data, preventative health), education (XR, VR, product development in education, simulations in the medical field training), and AI (automation and integration space, enterprise system orchestration, agentic AI).
I have a great interest in propagating horizontal organizational structures, empathetic leadership, and inclusive design principles across all industries and company sizes.
I prefer autonomy, creative freedom, and empowering leadership. I like to dive into different topics and ideas, borrowing patterns and applying them cross-sectorially and cross-domain. I have the ability to dive deeper into detail but also see the bigger picture.
- đź“š Education
- I graduated with a double degree from the University of Political Science of Bucharest, the Social and Equality Policies master's program (& Master Egales from University Lumiere Lyon 2).
- I had additional digital product development training at UnternehmerTUM Munich, Digital Product School.
- I also studied Creative Media at the Art Directors School in Romania.
- I have finished an advanced 1-year program in Brain Science at the University of Bern, Faculty of Medicine (Dec 2024-Dec 2025).
- 🧑‍🤝‍🧑 Community Work & Advocacy
- Community Advisory Board Member at the European Federation of Neurological Associations
- Speaking at Ada's List, Teens in AI, Women TechMakers Vienna
- Advocating for equity and inclusion, health equity, disability rights, and patient rights.
- Advocating for patients' rights with the Romanian Association for Brain Health.
- 👩‍💻 Experience
- 10+ years across Technology, Healthcare IT, Healthcare Technology, AI, Automation and Integration, Extended Reality Design and Development.
- Independent projects like Craft Product School, Feminist Futures Hackathon, Tales for the Future, Post-Work City and more.
- PublicationsI have published a children's book about equality and activism, I write extensively on the Internet, for and about the organizations I have worked with. Find me on Medium and Substack, and on different podcasts and publications.
Organisations that trust my work
Throughout my journey, I’ve worked with diverse partners across higher education, industry, government, and the nonprofit sector, consistently aiming to create work that truly matters.
Networks I am part of:
What I can help you with:
Different opinion pieces I wrote:
Social impact has been a topic close to heart for Andra early in her journey. Throughout her Master’s degree at the Political Science Faculty in Romania, she studied Equality Policies, diving into topics such as gender equality, feminist studies, human rights, gender mainstreaming, and social exclusion.
We often generate and evaluate product ideas based on what we know, and, in consequence, based on our biases. But every design decision we make can raise or lower barriers to participation in society.
Imagine a future where accessing, retrieving, and sharing medical images becomes seamless—regardless of geographical location or existing systems. How would this future look like?
The complexity of the healthcare system is profound. It is characterized by a myriad of stakeholders, including hospitals, clinics, insurance companies, and regulatory bodies, all operating on disparate systems and standards.
This fragmentation can lead to inefficiencies, such as redundant tests or delays in accessing critical information, which can negatively impact patient care.
To address these challenges, healthcare data exchange must focus on achieving data liquidity, ensuring patient information can flow seamlessly and accurately between different systems and providers. This requires technical interoperability and adherence to strict regulations, such as HIPAA in the U.S., which governs data privacy and security.
This fragmentation can lead to inefficiencies, such as redundant tests or delays in accessing critical information, which can negatively impact patient care.
To address these challenges, healthcare data exchange must focus on achieving data liquidity, ensuring patient information can flow seamlessly and accurately between different systems and providers. This requires technical interoperability and adherence to strict regulations, such as HIPAA in the U.S., which governs data privacy and security.
Most clinical devices feel like they were designed for clinicians, not patients. They are intimidating, clunky, and bureaucratic - and often wrapped in layers of friction: uncomfortable hardware, multi-step setup, multi-step follow-up, and opaque results.
Meanwhile, wellness products assume the user is the priority, not the clinician or the billing system.
Meanwhile, wellness products assume the user is the priority, not the clinician or the billing system.
We are already paying the price for health illiteracy: in misinformed decisions, preventable illnesses, and growing mistrust in medical guidance.
Empowering people to critically analyze health information - to discern what is credible and what is harmful- is essential for both personal and public well-being.
With the rise of health influencers and AI-driven recommendations, I believe it’s crucial to design systems where we train people to be aware and able to recognize marketing disguised as health information, as well as double-check the AI-provided information they read with trusted scientific sources.
Empowering people to critically analyze health information - to discern what is credible and what is harmful- is essential for both personal and public well-being.
With the rise of health influencers and AI-driven recommendations, I believe it’s crucial to design systems where we train people to be aware and able to recognize marketing disguised as health information, as well as double-check the AI-provided information they read with trusted scientific sources.
What people say about me:
Have an idea for a project?
Let's collaborate.
Let's collaborate.
+40 723 272 088
hello@andrabria.com
hello@andrabria.com